Free Beginner Natural Shampoo Class

Class Date: January 14, 2026 (online, access anytime)

Learn how natural shampoo is built—so you can stop guessing and start formulating with confidence.

If you’ve ever followed a shampoo recipe and wondered why it worked (or didn’t), this free class was created for you. The Free Beginner Natural Shampoo Class breaks down shampoo formulation in a clear, structured way, so you understand what each ingredient does and how everything works together.

This is not a DIY craft lesson. It’s a true beginner foundation for anyone who wants to formulate plant-based shampoos with intention, safety, and professional logic.

Save My Spot (Free)

Class Begins on January 14, 2026  • Beginner-friendly • No experience needed

What You’ll Learn in This Free Class

This class introduces the real foundations of shampoo formulation, without overwhelming chemistry or complicated lab language.

By the end of the class, you’ll understand:

• The true purpose of shampoo (and why it’s more than “soap for hair”)

• How hair types 1–4 influence shampoo needs

• The core ingredient categories in a natural shampoo base

• How to read a beginner formula and understand what each ingredient is doing

• How gentle surfactant blends work in a professional-style formulation

Instead of memorizing recipes, you’ll start thinking like a formulator.

This Class Is Perfect For You If…

• You’re new to cosmetic formulation and want a clear, supportive starting point

• You want to make plant-based hair products with structure, not DIY guesswork

• You’re interested in hair care product development or launching a brand

• You want to understand ingredients, not just follow instructions

• No lab required
• No advanced experience needed
• Designed for true beginners

What You’ll Get (Free)

When you sign up, you’ll receive:

• A beginner-friendly training on natural shampoo formulation foundations

• A simple shampoo formula framework with a gentle, cold-process method

• Clear explanations on the function of:

  • Surfactants

  • Slip agents

  • Humectants

  • Botanical extracts

  • Thickeners

  • Preservatives (and why they’re required)

• A next-step roadmap to continue into professional formulation training

This class gives you clarity, not confusion.

Class Lessons Overview

Lesson 1: Welcome to Natural Shampoo Formulation

• What “natural shampoo” really means

• Plant-based vs conventional shampoos

• The role of science in natural formulation

• What this beginner class covers (and what it doesn’t)

Lesson 2: The Purpose of Shampoo

• Cleansing the scalp vs cleansing the hair

• Removing buildup without stripping

• Types of shampoo systems—and why they matter

Lesson 3: Hair Types (Beginner Overview)

• Hair types 1–4 (straight to coily)

• Fine, medium, and coarse strands

• Dry vs oily scalp

• Why one shampoo doesn’t work for everyone

Lesson 4: Shampoo Base Ingredients

• Surfactants (primary + secondary systems)

• Slip and smoothing ingredients

• Humectants

• Botanical extracts

• Thickeners

• Preservatives (why they’re non-negotiable)

Lesson 5: Beginner Shampoo Formula (Simple + Gentle)

• How ingredients come together into a real shampoo base

• Why surfactant blends are gentler than single-surfactant shampoos

• How slip is added without heavy conditioners

• Why preservation is required in real formulations

• Why this formula is a starting point, not a finished professional product

Lesson 6: Continue Your Formulation Journey

• What’s possible with professional training

• How to customize for different hair types and scalp needs

• Understanding pH, testing, and adjustments

• Building a professional-quality product line

Your Instructor

Joan Morais
Director + Instructor

Joan Morais Cosmetics School + The Formulator LAB provides professional education in natural, plant-based hair and skin formulation, helping entrepreneurs and formulators create safe, effective products with confidence, rooted in both nature and science.

Why This Free Class Matters

Most people start with recipes.
Professionals start with understanding.

Real formulation skills come from knowing:

• Ingredient function

• Formula structure

• How to adjust for real hair and scalp needs

This free class gives you the foundation, so everything you learn next actually makes sense.

Ready to Join?

Sign up below to enroll in the Free Beginner Natural Shampoo Class and begin your formulation journey the right way.

Yes—Send Me the Free Class

Your first step into confident, professional natural shampoo formulation starts here.